Case Study
MicroSale
Web Application | Mobile App

About MicroSale
MicroSale provides point-of-sale (POS) software for restaurants and
hospitality businesses

Its solution combines a Windows-based system with cloud reporting capabilities. It offers various features, including tableside ordering, online ordering, gift card and loyalty programs, and kitchen video systems. MicroSale integrates with multiple payment processors, devices, and restaurant management tools to provide customized POS solutions.
The project focused on enhancing MicroSale's web reporting portal and smartphone apps, as well as consolidating their Enterprise SQL databases for improved usability and performance. The goal was to provide their clients with a more streamlined and efficient way to access and analyze their business data.
Client Challenges
The client, MicroSale, sought to provide its customers with a powerful and accessible reporting and analytics solution. Their challenges included:
1
Data Accessibility
Making complex data readily available and understandable to users with varying levels of technical expertise.
2
Real-time Insights
Providing real-time access to business performance data.
3
Mobile Accessibility
Enabling users to access critical data and reports on the go.

4
User Experience
Creating intuitive and user-friendly web and mobile applications that simplify data analysis.
5
Scalability and Performance
Ensuring the platform could handle large volumes of data and a growing user base.
6
Integration
Seamlessly integrating with various data sources and existing systems.
Project Scope
The project scope encompassed the design, development, and deployment of the web and mobile applications for the MicroSale reporting and analytics platform. This included:
Requirements Gathering
and Analysis
Understanding user needs and defining the features and functionalities of the applications.
UI/UX Design
Creating intuitive and visually appealing interfaces for both web and mobile platforms.
Web Application Development
Building a robust and scalable web application for data analysis and reporting.
Mobile Application Development
Developing cross-platform mobile applications for iOS and Android, providing access to key metrics and reports.
API Development and Integration
Developing a secure and reliable API to connect the applications to the backend data processing and analytics engine.
Testing and Quality Assurance
Conducting thorough testing to ensure the quality and stability of the applications.
Solutions We Provided
Rudra Innovative delivered a comprehensive solution that addressed the client's challenges and provided a powerful reporting and analytics platform:

01
Intuitive Web Application
We developed a user-friendly web application with interactive dashboards, customizable reports, and data visualization tools. This application allows users to:
- Access real-time data and key performance indicators (KPIs).
- Create and customize reports based on their specific needs.
- Visualize data through charts, graphs, and other interactive elements.
- Drill down into data for deeper analysis.
- Export reports in various formats.

02
Mobile Applications for On-the-Go Access
We created cross-platform mobile applications for iOS and Android, allowing users to:
- Monitor key metrics and performance indicators from anywhere.
- Receive alerts and notifications about important data changes.
- Access and share reports on their mobile devices.

03
Seamless Data Integration
We integrated the applications with the MicroSale backend system, ensuring seamless data flow and real-time updates.

04
Robust API
We developed a secure and scalable API to connect the web and mobile applications to the data processing and analytics engine.

05
User-Centric Design
We focused on creating a user-friendly experience, with intuitive navigation, clear data visualizations, and easy-to-use tools.

01
Intuitive Web Application
We developed a user-friendly web application with interactive dashboards, customizable reports, and data visualization tools. This application allows users to:
- Access real-time data and key performance indicators (KPIs).
- Create and customize reports based on their specific needs.
- Visualize data through charts, graphs, and other interactive elements.
- Drill down into data for deeper analysis.
- Export reports in various formats.
02
Mobile Applications for On-the-Go Access
We created cross-platform mobile applications for iOS and Android, allowing users to:
- Monitor key metrics and performance indicators from anywhere.
- Receive alerts and notifications about important data changes.
- Access and share reports on their mobile devices.
03
Seamless Data Integration
We integrated the applications with the MicroSale backend system, ensuring seamless data flow and real-time updates.
04
Robust API
We developed a secure and scalable API to connect the web and mobile applications to the data processing and analytics engine.
05
User-Centric Design
We focused on creating a user-friendly experience, with intuitive navigation, clear data visualizations, and easy-to-use tools.



Impact
The project delivered significant
results for MicroSale
Increased Daily Active Users
A 25% increase in daily active users of the mobile apps.
Reduced App Loading Times
A 50% reduction in app loading times, significantly improving the user experience.
Improved Operational Efficiency
A 30% reduction in manual report generation time, freeing up MicroSale staff to focus on other tasks.
Enhanced User Engagement
The improved mobile apps and reporting system have led to greater user engagement with the platform.
On-Time Delivery
All project milestones were delivered on time and
with in budget.
Proactive Communication
Rudra maintained proactive communication throughout the project, ensuring MicroSale was always informed of progress and potential challenges.